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Bussiness Photo NL
Bussiness Photo NL
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Based on 91 reviews
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The Gentle Force of Presence

  • January 8, 2025
  • 5:24 pm

At Business Photo NL, we believe in showcasing stories that shine through photography. Our campaign is dedicated to offering a unique perspective not just capturing photos but inviting you to step behind the lens, to hear and feel the stories that inspire them. Stories That Shine are more than images; they’re glimpses of wisdom and bursts of inspiration. And we believe these stories aren’t meant to be kept to ourselves but shared with the world.

For us, photography is a medium that not only transcends the visual. It carries emotion, evokes dialogue, and leaves lasting impressions. This campaign began with one thought: Why not weave stories into our images? And so, we bring you the story of an incredible woman: Nanny Kuilboer, an editor at MarketingTribune and Marketingfact.

When I asked Nanny where she’d feel most comfortable being photographed, her answer was simple yet deeply telling: a serene spot in the dunes outside Amsterdam. Her love for nature made this location the perfect backdrop, completing her story with visual harmony.

The Art of Being Like Air

I first met Nanny at NIMA 2024 in July. Her green eyes, calm demeanor, and quiet kindness immediately caught my attention. After our brief conversation, I felt a connection—a kind of warmth, like stumbling upon a hidden treasure or standing in a soft glow of light. It’s that moment when you sense someone’s wisdom and strength, the kind of presence that makes them a guide. Some might call it leadership, but I prefer the word guide—it feels more personal and nurturing.

Some people possess the ability to be present like air quietly sharing the same space with you as if they weren’t there, yet their presence radiates lightness, motivates, and inspires in the most subtle and impactful way. We rarely think about their presence until, for some reason, they are no longer there. And yet, the void they leave behind is monumental. This metaphor didn’t come to me immediately. It emerged as I unraveled Nanny’s story, as I asked my questions and absorbed her answers.

A Photographer’s Curiosity

As a photographer, my role often involves peeling back the layers of a person’s story. My questions, though sometimes uncomfortable, are meant to evoke honesty and ignite a deeper dialogue. They might bring a blush to someone’s cheeks, but they also open unexpected doors to reflection.

With Nanny, I felt like I was standing before a source of wisdom—someone I could ask any question and truly hear the answers. I’m deeply grateful to Nanny for sharing her world with me and to my intuition, which pushed me to invite her as part of Stories That Shine.

This collaboration is not just about a photograph—it’s about capturing a spirit, sharing a story, and creating a connection that lasts far beyond the camera.

The Power of Kindness and Purpose

Marfa: When things get tough, how do you reconnect with that sense of purpose?

Nanny: “Count your blessings. Always be kind; everybody is fighting their demons. Choose your battles.”

Her words made me pause and smile. How often do we lose ourselves in the pursuit of goals and achievements, forgetting to cherish our blessings—health, family, friends, and the sheer gift of living in the present moment? Our lives are woven with unique paths, filled with struggles and joys alike.

What if, during those moments of frustration, anger, or feeling out of balance, we paused for just a few seconds to remind ourselves: Always be kind; everybody is fighting their demons, just like you are now. A simple phrase, yet one that holds the power to shift perspectives and ripple kindness into the lives of others.

Kindness is not always easy; it’s a choice we train ourselves to make every day—with love, faith, and dedication. As Nanny wisely added, “Choose your battles.” This made me reflect: What are we truly fighting? The dramas of life or our attachment to them?

A Life Defined by Presence

Marfa: If you could pinpoint one value that truly defines you, what would it be?

Nanny: “I’m there if you need me.”

Hearing this felt like unlocking a door I didn’t even know existed. That’s the power of insight—it sneaks up on you, transforming your understanding. Nanny’s simple phrase became a milestone in her story. As our conversation unfolded, I began to see the depth behind these words. When a feeling aligns perfectly with the words, it resonates deeply.

Lessons in Legacy

Marfa: Can you recall a specific person whose life or career influenced your success and inspired you? How did that experience shape your journey?

Nanny: “I recently lost a friend. She stayed optimistic and loving until the end and made her passing bearable for her loved ones. I try to follow in her footsteps.”

Nanny’s perspective on success offers a soulful counterpoint to our consumer-driven world. True success, as she sees it, lies in creating a space of love and connection for those closest to us. Imagine a room filled with warmth and positivity a haven where your loved ones feel valued and supported.

This isn’t the kind of success taught in business schools, yet it’s the kind we all secretly yearn for. Her story reminded me to cherish the relationships and moments that shape our humanity.

The Beauty of Small Steps

Marfa: What challenges have you overcome that have shaped you professionally? When facing those challenges, did you ever feel like giving up? What kept you going?

Nanny: “The love for my job and what I can do in my job for people and the planet, however small it might seem, keeps me going. Everybody can contribute in their way.”

Her words reminded me of the power of small steps. I often want to leap three or four steps ahead, sometimes more! How often do we dismiss incremental progress, deeming it insignificant? Yet, it’s these small, consistent efforts towards learning, helping others, or caring for the planet that builds meaningful impact over time. Nanny’s words offered me a sense of inner peace and gave me space to reflect. I’ve lost count of how many times I’ve burned out from undervaluing small achievements. It’s a lesson worth holding onto. The beauty of small steps reminds me of a polished stone small, but carrying the weight of the universe.

A Voice for the Unseen

Marfa: As a person and leader, what message would you like to share with other professionals who feel unseen or undervalued?

Nanny: “You matter!”

This phrase transported me back to a podcast I once heard about Syrian Mystics. It told a magical story about a black soil field. At first glance, the field seems barren, but beneath the surface, seeds are quietly gathering strength. Come spring, this seemingly empty field will bloom with unimaginable beauty. Being unseen can feel dark and isolating, but it’s also a time of growth and preparation. Always remember you matter.

Advice to the Younger Self

Marfa: If you could write a letter to yourself as a student, what advice would you give? From the wisdom and experience you’ve gained, what would you tell your younger self about navigating your professional journey?

Nanny: “In every job, you can make a difference.”

This simple wisdom encapsulates Nanny’s philosophy. Through small acts or grand gestures, we all have the capacity to leave a positive mark on the world. Purpose isn’t found in perfection; it’s found in contribution.

The Power of Patience and Perspective

Nanny’s story is not just about offering help through words; it’s about translating values into action. During our photoshoot, I asked her how and when she began her journey at Marketing Tribune. Her answer revealed a milestone that connected the dots in her story, enriching my understanding of her subtle mental organization.

Nanny explained that after a decade of working in advertising, she wanted to give back to society. This led her to transition into education, dedicating the next ten years of her life to teaching. She started working with children with developmental challenges and met quite a few students with autism. Inspired by their honesty and unique sense of humor.

“One of them asked me a difficult question at the start of each lesson,” Nanny shared. “If I took the time to answer it, whether I got it right or not, we both had a good day. To be honest, working in education was overwhelming—both in a good and bad way. It was heavy, but I’m glad I did it. Sometimes I miss it and deeply admire those who dedicate their lives to this work, giving all they have every single day.”

Her reflections reminded me of Takiwātanga” is the Māori word for autism and it means “IN THEIR OWN TIME AND SPACE”, a term coined by linguist and educator Keri Opai. What would our world look like if we embraced this perspective and shifted the rhetoric around autism toward Takiwātanga?

Hearing about Nanny’s time with autistic children felt like uncovering a hidden part of her iceberg. Personally, patience isn’t my strongest trait, and I lose it often. That’s why kickboxing works for me. But as I reflected on Nanny’s green eyes and gentle smile, I couldn’t help but marvel at the power and patience she embodied. To follow her values of love and kindness every single moment requires extraordinary strength.

How much creativity, analysis, and attention must it have taken to teach these children and involve them in her lessons? And how many thoughts must she have carried home each day? This Story That Shines became a tsunami of change for me, a reminder that everything serene, peaceful, and seemingly effortless in life is built on layers of dedication, hard work, and skill.

Breaking Free from Boxes

Marfa: Why do you think people are so quick to place others into boxes or make judgments about what feels different or uncomfortable?

Nanny: “Because it’s so easy, I think. I often wonder about this. I believe it’s in human nature, dating back to ancient times: ‘You’re not my tribe, so you might be dangerous.’ Even people who claim to be against categorizing others still create their own boxes. It’s flabbergasting!”

A Bold Transition

Marfa: What motivated you to transition from teaching to the world of media at 44?

Nanny: “I got the opportunity. It’s that simple. I love writing, photography, and illustrations, so sometimes my work feels like a hobby. And, however small, I occasionally get the chance to make a difference on social issues like diversity, inclusion, and sustainability.”

Her transition spoke volumes about embracing change and seizing opportunities. To act instead of being carried away by life. This is the position of a discoverer, something to remember and to follow.

Passion, Compassion, and the Tango

Marfa: How do you maintain your passion and compassion in a high-pressure environment? If your passion and dedication were a dance, what would you name it?

Nanny: “Humor helps with everything. And I am a neat freak. An organized desk helps keep my mind organized. If my passion and dedication were a dance, it would be the tango.”

Small Steps Toward Inclusivity

Marfa: What small steps do you think individuals or organizations can take to promote inclusivity and understanding?

Inclusivity is a term often overused and manipulated, losing its true meaning. This question carried added weight after hearing about Nanny’s empathy and dedication to children with developmental challenges.

Nanny: “Everybody can promote inclusivity if they take the time. It’s not that difficult. Don’t choose the usual suspects for your interviews or events. Don’t select an illustration that depicts a woman in a way you wouldn’t want to be seen as a woman. Broaden your horizon. Be curious. And keep reminding your colleagues to do the same, even if they get sick and tired of it.  Small steps, I know, but better than no steps at all.”

A Sacred Space

On a sunlit November day, sitting in a cozy café and listening to Nanny’s story before our photoshoot in the dunes, I felt something sacred unfolding. It was like stepping into a quiet, enchanted space where every word and gesture resonated with wisdom and compassion.

The dunes became the perfect backdrop for Nanny, a reflection of her deep connection to nature and the values she carries so effortlessly. The more I listened, the more I understood: stories like hers don’t just shine; they illuminate paths for others to follow.

Part of Business Photo NL’s “Stories that Shine” Campaign – Where Every Professional Portrait Tells a Story

  • Posted by Marfa Vasilieva
NextThe Woman Who Rides with Passion! Next

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Based on 91 reviews
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Really nice to work with! Marfa made me feel super comfortable and this resulted in... read more some great shots, thanks!

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Lauren Law Avatar Lauren Law
April 7, 2025

Very helpful photographer. Marfa gave me great instructions and helped me relaxed for the photoshoot... read more resulting to a very nice outcome!

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penny oikonomopoulou Avatar penny oikonomopoulou
December 3, 2024

I had such a wonderful experience with Marfa during our photoshoot! I usually feel uncomfortable... read more in front of the camera and never like how I look in pictures, but Marfa made me feel completely relaxed and confident from the very beginning. She’s incredibly talented, and the photos turned out absolutely stunning. You can really see her artistic touch in every shot. Not only is she a brilliant photographer, but she’s also kind, super fun and professional. I felt like I was being photographed by a friend, and that made all the difference. I highly recommend her! :)

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Floriana Trama Avatar Floriana Trama
July 16, 2025

It was amazing experience! Marfa is great charming person. With her energy and love she... read more can open you❤️ As usual I am so closed for fotos, but not with Marfa. It was really magic! We did jokes, told about future, had a lot of fun and all it in short time. It was also good for my mental health, I think, because of new emotions. I got such good experience how fotosessie should be. It is not only about posing ( I am really not good model), it is also about emotions and how i feel myself in it. And no jokes, it was something unreal. I am so excited about professional level of fotos and all organization of this project!

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Natalya Chulkova Avatar Natalya Chulkova
November 26, 2023
  • Great professional pictures! The entire process was so smooth and enjoyable thanks to Marfa's easygoing... read more yet deep approach.

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    Regina Resheteeva Avatar Regina Resheteeva
    December 4, 2024

    When Marfa is taking pictures you feel confident and comfortable. She always manages to find... read more our best side and the result was speechless. Thank you so much! Completely love your work.

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    Daniel Conde Avatar Daniel Conde
    August 26, 2023
  • Effortlessly captures the perfect vibe and stunning shots in no time. A true professional with... read more a great eye!

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    Adis Sophie FREMONT Avatar Adis Sophie FREMONT
    May 20, 2025

    I would like to share my impressions of the photoshoot with professional photographer Marfa. It... read more was an unforgettable experience that left me with many positive emotions. The communication with Marfa during the photoshoot was very pleasant. She paid great attention to my wishes and ideas that I wanted to convey in the photos. She also offered her own ideas and concepts, which added many interesting options to the photoshoot. Marfa was very professional and created a comfortable atmosphere. She helped me relax and feel confident in front of the camera. This is highly valuable! She skillfully used light and colors to create beautiful compositions and moods in the photos. I am very satisfied with my photoshoot with Marfa and happily recommend her as a professional photographer. She has the talent and ability to create unique images that will leave you in awe. I am confident that I will turn to her again in the future for other photoshoots.

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    Алина Олейник Avatar Алина Олейник
    January 26, 2024
  • Marfa is a fantastic photographer. She made the whole experience very relaxed and fun. She... read more was also helpful in what worked/did not work and gave me confidence in the process. Quick and efficient - and very effective. Everyone (including me) are thrilled with the photos! I would recommend Marfa to all who need a great, up to date professional photo. Note, we were in a public area but it was not busy and the setting visually turned out great in the pictures.

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    Tina Farington Avatar Tina Farington
    September 26, 2023

    I had such a wonderful experience with Marfa during our photoshoot! I usually feel uncomfortable... read more in front of the camera and never like how I look in pictures, but Marfa made me feel completely relaxed and confident from the very beginning. She’s incredibly talented, and the photos turned out absolutely stunning. You can really see her artistic touch in every shot. Not only is she a brilliant photographer, but she’s also kind, super fun and professional. I felt like I was being photographed by a friend, and that made all the difference. I highly recommend her! :)

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    Floriana Trama Avatar Floriana Trama
    July 16, 2025
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